In 2008 the Roll Back Malaria (RBM) Partnership unveiled the Global Malaria Action Plan (GMAP), which sets out what needs to be achieved to meet the short, medium and long term goals of malaria control, elimination and eventual eradication.

On World Malaria Day, the RBM Partnership will kick-start its "Counting malaria out" campaign. This 2-year campaign will intensify global efforts to reach the first important malaria milestone by 2010 - universal coverage for all populations at risk with locally appropriate interventions for prevention and case management, and a reduction in the number of malaria cases and deaths by 50%.

The campaign and GMAP therefore call on all malaria endemic countries, RBM partners and donors to put extra efforts into comprehensively tracking progress in malaria prevention and treatment along the path to near-zero deaths by 2015 and the gradual elimination of malaria.

Click here to find out more about the Global Malaria Action Plan (GMAP)

The World Malaria Day website has been established to help individuals and civil society contribute to the achievement of the Global Malaria Action Plan goals, through the establishment of a dynamic and interactive information and advocacy portal.

It aims to help inform, educate, mobilize and stimulate the highest possible number of stakeholders - to SHARE best practice and successes, update LIVE news and events on World Malaria Day and share the most informative and interesting links on MALARIA, the disease, treatment and prevention.

Until now, there has not been a medium through which civil society groups could share their work and disseminate their messages on malaria treatment and prevention on and around World Malaria Day.

The World Malaria Day site has regular campaigns to keep the website content fresh . In June, to celebrate The Day of the African Child, we called on civil society to share details of your planned events, news releases, success stories and challenges, through programme or advocacy reports, or any tools or materials that they had available to help 'count malaria out' for children . This November the site will focus on the MIM Pan-African Malaria Conference, the world’s largest gathering of the malaria community, bringing together 1,500 leading researchers, activists, health workers, public health officials and policymakers. Throughout the MIM conference, the World Malaria Day website will be a place to learn about and share live happenings including the new findings in malaria research and plans to address major challenges in malaria that are presented at the conference.

Please contribute details of your planned events, news releases, success stories and challenges, through programme or advocacy reports, or any tools or materials that you have available.